“Rise, like lions after slumber
In unvanquishable number!
Shake your chains to earth like dew
Which in sleep had fallen on you:
Ye are many—they are few!”

This excerpt from Percy Bysshe Shelley’s “The Masque of Anarchy” was read by Jeremy Corbyn at the 2017 Glastonbury festival before an audience of thousands in what was in my opinion one of the most thrilling political events of last year.

Corbyn’s message was about as subtle as a kick in the teeth: The people are many. Their oppressors are few. The masses can rise like lions and force their government to begin acting in the service of the people instead of the wealthy and the powerful.

Easy, right? If you have an ostensibly democratic society in which leaders can’t just gun down anyone who steps out of line, and in that society you have an enormous populace whose needs aren’t being met by the small number of people in charge, a dynamic should theoretically be created where the sheer numbers of the masses can be used to force the powerful to help the people they are meant to serve.

So why does that not happen?

Why have wealthy plutocrats been given more and more control over the US government while only 39 percent of Americans could afford to pay for a $1,000 setback? Why is the US military budget approaching a trillion dollars a year despite having no actual enemies while thousands of US communities can’t even drink the water safely? Why are people dying of lack of healthcare while fortunes are spent dropping bombs on countries most Americans hardly ever think about? Why does congress have a nearly nonexistent approval rating and a near-total incumbency rate? Why is the US government acting in direct contradiction to the will and interests of Americans?

Is it because corruption is legal in America, and money in politics has given the wealthy many orders of magnitude more influence over US policy and behavior than ordinary Americans have? Sure, but why don’t the masses rise like lions to put a stop to that?

Is it because America has the worst electoral system in the western world and a rigidly-enforced two-party system in which both parties collaborate in a good cop-bad cop routine to advance the interests of the plutocrats who own them both? That’s a major part of it too, but again, why don’t the people rise up and force it to change?

Is it because with a political system where money translates directly into political power and a financial system where money rewards the sociopathic drive to do whatever it takes to get ahead, we wind up ruled by a loose coalition of immensely wealthy sociopaths who are naturally incentivized to keep the public poor in order to retain rulership? Absolutely! But why don’t the people use their numbers to force this obviously pernicious dynamic to change?

Because they don’t want to, that’s why.

Why don’t they want to? Because they’ve been propagandized not to.

Mass media propaganda is the single greatest obstacle to meaningful change. Mass media propaganda is why things don’t get better and keep getting worse. Not corruption, not a two-headed one-party system, not foreign influence, not gerrymandering, not a garbage electoral system, not crooked politicians, not the stupidity of the public. Mass media propaganda.

The fact that the same elite class which exploits the many for the benefit of the few also controls most of the media means that people can be manipulated into consenting to agendas which benefit the rich and powerful to their own detriment. The way people think, the way they vote, the way they divide themselves against one another, who they support, who they revile, what seems normal and what seems strange, all of these things can be tightly controlled by sprawling media corporations who are naturally incentivized to help create an environment which benefits the establishment that their plutocratic owners built their kingdoms upon.

And this is exactly what happens. Career-minded “journalists” who espouse the establishment orthodoxies about capitalism, the two-party system, war, and the US intelligence community find themselves getting hired and ascending up the ladder, while those who think too critically and ask too many questions quickly find all decent career doors closed to them. Reporters who toe the establishment line are hired by editors who toe the establishment line, who are overseen by executives who toe the establishment line, who are hired by corporate owners who benefit directly from the establishment paradigm. The machine absorbs those who advance the interests of its owners and rejects those who don’t.

Establishment reporters who are ultimately owned by oligarchs form relationships with establishment politicians who are ultimately owned by oligarchs, and both work together to advance the agendas of the defense and intelligence agencies who are ultimately allied with oligarchs, often through the mediation of think tanks which are funded by oligarchs. The people are manipulated into allowing the oligarchs and their allies to do whatever they want.

If we’re ever going to turn this thing around, mass media propaganda is the very first beast that we will have to slay. It is also the largest.

The people will not rise like lions against war while the mass media propaganda machine is manipulating them into consenting to it. The people will not rise like lions for economic justice while Republicans are being manipulated by the mass media propaganda machine into believing that economic justice is against their interests while Democrats are manipulated into believing it’s not quite time yet. The people will not rise like lions against money in politics as long as the mass media propaganda machine is distracting them with nonsense. The people will not rise like lions against the fake two-party system while the mass media propaganda machine is convincing them that it is real. The people will not rise like lions against the corporatist oligarchy while the mass media propaganda machine is keeping them divided and fighting each other instead.

The people will only rise like lions when trust in the mass media propaganda machine has been weakened so severely that the spell is broken and truth has a chance to get a word in edgewise. They can only wake up when they aren’t constantly being lulled back to sleep.

So what can you do, as an individual? You can help weaken that trust. Expose the lies of the mass media propaganda machine wherever you see them to as many people as you can. Keep reminding everyone of the lies they sold us that we know about. Remind them how they helped lie us into IraqLibyaVietnam, and Syria, how the Bezos-owned Washington Post ran sixteen smear pieces on Bernie Sanders in the span of sixteen hours at the hottest point in the Democratic primary, how CNN staged a fake, scripted interview with a seven year-old girl to sell interventionism in Syria. Remind as many people as possible as often as you can that these outlets are not to be trusted, using the strongest evidence that you can find.

By throwing sand in the gears of the machine in this way, we can chip away at the trust and sympathy people have when consuming mainstream media until all the narratives they are trying to manipulate us with are treated with the same regard as the words of a known compulsive liar. Then the spell will be broken, and at last we’ll have a fighting chance at rising like lions against the few for the good of the many and fixing the ills that plague us without being manipulated into sedation.

Then we can begin telling our own stories about what’s actually happening, rather than subscribing to the deceitful narratives of the powerful. We can begin creating a new world out of truth and leaving this old world made of lies behind us. We will abandon the trajectory that these omnicidal, ecocidal manipulators have us on, and turn toward life and beauty instead.


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7 responses to “Mass Media Propaganda Is The Only Thing Keeping Us From Rising Like Lions”

  1. It’s not just them manipulating us though. It’s also us preferring to be told by Daddy and Mommy rather than accepting self-responsibility. They’re buying and we’re selling. We’ve gotta find our way out past us and them.

  2. Carolyn Zaremba Avatar
    Carolyn Zaremba

    We can thank William Jefferson Clinton for the total monopoly of American media by corporate shills. Check out the Telecommunications Bill of 1996, which he signed. https://en.wikipedia.org/wiki/Telecommunications_Act_of_1996

    1. We can thank both halves of the Democratic-Republican Duopoly Party. When you scapegoat just one corrupt politician, all the others escape accountability.

  3. Superb. Thank you, Caitlin.

    Here’s a spot-on analysis of cultural propaganda Hollywood-style:

    9/11: The Pentagon’s B-Movie

  4. Here’s a borderline tin-foil-hat “thing” I notice occurring increasingly in the USA.

    Not long after an act of police brutality, usually a fatal one for the victim, a police officer is shot or murdered. The resulting massive corporate media coverage of this effectively marginalizes if not completely eclipses the preceding incident of police brutality. In effect wiping out any memory of the first act while generating mass sympathy for the hardworking family-guy/gal-in-blue-who-was-just-doing-a-hard-job-no-one-else-will-do and by extension creating a tacit forgiveness for future unjustified violence against the citizenry.

    Watch for this.

  5. Patrick Scheller Avatar
    Patrick Scheller

    Thank you Caitlin for another excellent piece of work!

  6. Harry S Nydick Avatar
    Harry S Nydick

    There is a subliminal way in which mass entertainment is also spreading the wrong message. And, no, it is not in the movies, where the message is obvious. It is on the small screen that not only glorifies nearly every violent job as wonderful, but actually inserts dialogue into scripts. For instance, last year, prior to Trump saying that he would not sign the TPP into law, one show’s script mentioned the TPP, in a side comment, referencing it as though it were already law. There have been others that I’ve noticed. But the point here is that such script commentary is designed to soften our upset and gradually achieve consent for things that we would otherwise vehemently oppose.
    With regard to over-the-air broadcasts, while they all do it, CBS seems to be the worst offender.

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